Appelsap is an individually run design studio specializing in brand identities, print and web design and art direction. The studio offers a well-rounded approach for presenting your brand coherently both on and offline. It is based in Brooklyn and headed by Emma Hovel.


In 2013, I cofounded MOOD - a magazine about music and food. I am the creative director of the magazine and design the entire publication and website, while organizing contributions and distribution with my fellow cofounder, Mario Villar Sanjurjo.


Latest projects


Louise Plus Guillaume 

Branding, Web Design

Eleven Lovely Things

Branding, Web Design

I Dig This Track

Branding, Web Design


Branding, Web Design, Illustration



Appelsap Design studio

Emma Hovel — — Brooklyn, New York

You can see more of my work at